Wednesday, April 8, 2015

The Art of Work: A Proven Path to Discovering What You Were Meant to Do by Jeff Goins

Jeff Goins, a brilliant new voice counting Seth Godin and Jon Acuff among his fans, explains how to abandon the status quo and live a life that matters with true passion and purpose.

The path to your life’s work is difficult and risky, even scary, which is why few finish the journey. This is a book about discovering your life’s work, that treasure of immeasurable worth we all long for. It’s about the task you were born to do.

Friday, April 3, 2015

Building the H Bomb: A Personal History by Kenneth W Ford

 
In this engaging scientific memoir, Kenneth Ford recounts the time when, in his mid-twenties, he was a member of the team that designed and built the first hydrogen bomb. He worked with — and relaxed with — scientific giants of that time such as Edward Teller, Enrico Fermi, Stan Ulam, John von Neumann, and John Wheeler, and here offers illuminating insights into the personalities, the strengths, and the quirks of these men. Well known for his ability to explain physics to nonspecialists, Ford also brings to life the physics of fission and fusion and provides a brief history of nuclear science from the discovery of radioactivity in 1896 to the ten-megaton explosion of "Mike" that obliterated a Pacific Island in 1952.

Tuesday, March 31, 2015

Galileo's Middle Finger: Heretics, Activists, and the Search for Justice in Science by Alice Dreger

An impassioned defense of intellectual freedom and a clarion call to intellectual responsibility, Galileo’s Middle Finger is one American’s eye-opening story of life in the trenches of scientific controversy. For two decades, historian Alice Dreger has led a life of extraordinary engagement, combining activist service to victims of unethical medical research with defense of scientists whose work has outraged identity politics activists. With spirit and wit, Dreger offers in Galileo’s Middle Finger an unforgettable vision of the importance of rigorous truth seeking in today’s America, where both the free press and free scholarly inquiry struggle under dire economic and political threats.

Beneath the Surface: Killer Whales, SeaWorld, and the Truth Beyond Blackfish - John Hargrove

Over the course of two decades, John Hargrove worked with 20 different whales on two continents and at two of SeaWorld's U.S. facilities. For Hargrove, becoming an orca trainer fulfilled a childhood dream. However, as his experience with the whales deepened, Hargrove came to doubt that their needs could ever be met in captivity. When two fellow trainers were killed by orcas in marine parks, Hargrove decided that SeaWorld's wildly popular programs were both detrimental to the whales and ultimately unsafe for trainers.

Risk Savvy: How to Make Good Decisions by Gerd Gigerenzer

An eye-opening look at the ways we misjudge risk every day and a guide to making better decisions with our money, health, and personal lives

In the age of Big Data we often believe that our predictions about the future are better than ever before. But as risk expert Gerd Gigerenzer shows, the surprising truth is that in the real world, we often get better results by using simple rules and considering less information.

That’s Not English by Erin Moore

An expat’s witty and insightful exploration of English and American cultural differences through the lens of language that will leave readers gobsmacked
 In That’s Not English, the seemingly superficial differences between British and American English open the door to a deeper exploration of a historic and fascinating cultural divide. In each of the thirty chapters, Erin Moore explains a different word we use that says more about us than we think. For example, “Quite” exposes the tension between English reserve and American enthusiasm; in “Moreish,” she addresses our snacking habits. In “Partner,” she examines marriage equality; in “Pull,” the theme is dating and sex; “Cheers” is about drinking; and “Knackered” covers how we raise our kids. The result is a cultural history in miniature and an expatriate’s survival guide.

Thursday, March 26, 2015

The Membership Economy - Robbie Kellman Baxter

In today’s business world, it takes more than a website to stay competitive. The smartest, most successful companies are using radically new membership models, subscription-based formats, and freemium pricing structures to grow their customer base—and explode their market valuation—in the most disruptive shift in business since the Industrial Revolution.

American Dreams: Restoring Economic Opportunity for Everyone by Marco Rubio

 
Dear Friends,

My parents came to the United States in 1956. The country they found was truly a land of opportunity, where hardworking people with grade school educations could afford a home, a car, and college for their kids. A country where maids and bartenders could raise doctors, lawyers, small-business owners, and maybe even a U.S. senator.

That was the American Dream—our country’s central promise to its people: If you work hard and play by the rules, you’ll find tremendous opportunities and an even better life for your children.

Becoming Steve Jobs: The Evolution of a Reckless Upstart into a Visionary Leader - Brent Schlender

There have been many books—on a large and small scale—about Steve Jobs, one of the most famous CEOs in history. But this book is different from all the others.

Becoming Steve Jobs takes on and breaks down the existing myth and stereotypes about Steve Jobs. The conventional, one-dimensional view of Jobs is that he was half-genius, half-jerk from youth, an irascible and selfish leader who slighted friends and family alike. Becoming Steve Jobs answers the central question about the life and career of the Apple cofounder and CEO: How did a young man so reckless and arrogant that he was exiled from the company he founded become the most effective visionary business leader of our time, ultimately transforming the daily life of billions of people?

The Social Animal: The Hidden Sources of Love, Character, and Achievement - David Brooks


Disqus for http://skyebooks.blogspot.com/